I published The Organized Assistant Resource on a consistent monthly basis from 2003 to 2008. Once I began blogging regularly, I found myself less interested in putting together a structured newsletter every month, and gradually reduced the frequency of issues before formally discontinuing it earlier this year.
Most online marketing experts still stress the value of “building a list” over and above the people who subscribe to your blog via RSS or email, so from time to time I’ve questioned whether I made the right decision.
Michelle Deo introduced me to a fabulous email marketing service called MailChimp in the Professional Organizers Blog Carnival for January, and I was so impressed with it that I’ve recommended it to a number of people and implemented it on behalf of several clients. I’ve also been using it for the monthly Blog Carnival reminders.
As I familiarized myself with MailChimp’s many powerful features, I was delighted to learn that I could create a special mailing list which would send subscribers an email every Friday with all my posts for the week from both Your Organizing Business and my other blog, From the Desk of Janet Barclay. Now, instead of receiving several items in your email or RSS reader, you can receive them all at one time!
To join our mailing list, simply enter your information on our home page. From time to time we may send out exclusive subscriber-only offers, so be sure to indicate if you are a professional organizer or are located in Southern Ontario.
Loading ...
I’m thrilled to bits with MailChimp. Their offering for small businesses is awesome.
And it just keeps getting better too! Two other services I used in the past lowered the number of subscribers you can have in a free account – Mail Chimp keeps increasing theirs!
Read Janet Barclay’s post: What Can We Learn from Jell-O