I’ve been a fan of Blog Energizer for quite a while now, so I was thrilled when their team leader, Lynette Chandler, offered to answer a few questions for Your Organizing Business. If you find Lynette’s answers to be as helpful as I did, please vote for me at the link you’ll find at the end of this post, so I can win an awesome prize – thanks!
It’s amazing how many different forms you need in order to operate a professional organizing business! Some are just for your own use, such as client information sheets, assessment forms, and checklists. Others, such as invoices and letters of agreement, communicate important information to your clients.
Judging by the participation level in the Professional Organizers Blog Carnival, a lot of professional organizers recognize the value of blogging as a marketing tool. If you haven’t yet tried this fun and inexpensive way to promote your business, here are some of the ways a blog can help spark more interest in your organizing services, and ultimately generate more income for you.
Although I tend to focus a lot on the benefits of WordPress, a traditional HTML website can promote your organizing business equally well, if it is professionally designed, properly optimized for the search engines, and represents your business effectively. Otherwise, you may be wondering why your website is not generating the results you are looking for.
There is a ton of information online, including this blog, to help you start or grow a professional organizing business, but spending time researching various topics and sifting through all the search results can be very time-consuming. Even if you have lots of time on your hands, if you don’t know that you need to learn about a particular subject, how can you even begin to explore it?
One of my followers on Twitter recently asked me: If I have a blog, do I still need a website? That’s a really good question, especially if you’ve ever heard me singing the praises of blogging as a powerful way to build your brand and promote your organizing business.
