Innovative Ways to Stay Relevant in the Market

To stay relevant in today’s market, research the latest trends, advancements, and achievements in your field. Along with staying on top of other company’s successes in the industry, study the ways other businesses fall short in reaching a specific consumer group. Stay organized with planners tailored to your specific aspirations. Community Participation Especially if you run a local small business,…

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6 Effective Ways to Keep Going When Your Business Seems Stagnant

Operating your own private business is no easy task. It requires plenty of hard work and perseverance to maintain clients, market your business, and generate enough income to pay off expenses, much less make a profit. Even if your company has found success early, there will be times of stagnation and perhaps even regression. Here are 6 ways to step…

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4 Surprising Ways Gift Cards Can Increase Margins for Professional Organizers

It’s been more than 5 years since Janet Barclay wrote The Pros and Cons of Offering Gift Certificates for Organizing Services which covered some of the ethical and business considerations associated with offering gift cards as a professional organizer. That article, which is still relevant today, generated a lengthy discussion in the comments section about some of the downsides of…

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Are you undervaluing and under-pricing your own time?

Setting fees is an important decision that must be made before starting a business, and one that must be revisited regularly to make sure we’re neither pricing ourselves out of the market nor short-changing ourselves. If this is something you’ve struggled with, I know you’ll find some helpful ideas in today’s guest post. There are so many exciting aspects of…

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How to Create a Profitable Productized Service

A few years ago, I stopped billing by the hour and began offering service packages to fill different needs. It’s worked really well, leading to reduced stress and increased income for me, and more clarity and easier budgeting for my clients. I highly recommend that you consider this strategy for your business! You can start by reading this advice from…

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How to Engage Customers via Email

How many business emails do you send out every week? 10? 50? 100? 500? The higher the number, the easier it is to slip into bad habits – being too casual, making typos, the list goes on. In some cases, these mistakes will be overlooked or forgiven, but they can lead to missed opportunities or lost business — and you…

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Helping Clients Fall In Love With Your Services

It costs much more to land a new client than it does to retain an existing one. Depending on who you ask, the additional cost may be anywhere from three to thirty times as much, but there’s no questioning the value of customer retention. Neerav Mehta has applied his commitment to client satisfaction to successfully grow his San Francisco-based Drupal development firm, Red…

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9 Tips for Building Your Support Network

When I launched my business in 2002, I was very excited to have something that was “all mine.” Who wouldn’t be? However, my desire for independence almost prevented me from being successful! I learned that when you run your own business, you need to grow a network of colleagues, service providers and others who can help you in various ways….

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