Managing Email Marketing Campaigns With Excel

For most people I know, email marketing looks something like this: Signed up for an email service? Check. Opt-in form added to website? Check. List segmented so you can target messages to specific subscribers? Wait, what? If you’ve heard that you…

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Letting Go – Professional Organizers Blog Carnival

A big part of getting organized is letting go – not just of items that are no longer needed, but of activities, attitudes and behaviors that prevent us from living our best possible life. Helping their clients to let go is a…

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7 Actionable Ideas to Boost Your Small Business with Live Streaming

Live streaming is one of the most recent additions to the fast-moving world of social media. With Facebook, Instagram, Periscope, and more all now offering live streaming, it’s time to get in on the act. Here are seven actionable ideas that…

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They Left Us Everything, by Plum Johnson [Book Review]

I recently read They Left Us Everything, and it appealed to me on many levels. It takes place in Oakville, Ontario, which is located between Etobicoke, where I grew up, and Hamilton, where I live now, so it’s familiar territory….

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12 Awesome Online Tools and Apps for Digital Marketers

As digital marketing grows, so does the number of apps and online tools available to help manage this burgeoning industry. Not so long ago, only multinational corporations had websites, while today even small local businesses maintain social media pages that…

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What is Net 30 & why is it (probably) bad for my business?

When it comes to your business, one of the most important things is to make sure you get your invoices paid on time. One of the best ways to ensure that is to decide on the correct payment terms you…

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How to make your website – and your business – more visible

Having a website is the first step to making your business visible online. With millions of sites on the web today, there’s a high chance that no one will know yours exists unless you take measures to promote it. Let’s…

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How much does it cost to maintain a website?

Your website is not a one-time investment. As your business evolves, you need to update your website to reflect changes to your services, team members, or policies. Even a very basic site should be updated from time to time to keep…

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How to draw traffic to your site with offline marketing strategies

Last week, Holly Horsman talked about maximizing your online presence by incorporating traditional marketing techniques into your digital marketing strategy. There is definitely still a place for offline marketing, and in this post Leila Dorari shares six strategies for you to…

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Organizing and Mental Health – Professional Organizers Blog Carnival

Professional organizers witness first hand the impact that disorganization can have on a person’s mental health as well as the ways that mental health issues can affect a person’s ability to get and stay organized. Since May is Mental Health Awareness Month,…

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Merging Old School Marketing With the Electronic Age

  There have always been many different ways to market an organizing business – some free, some inexpensive, and some costly – and it seems that there are more options every time you turn around! Before you get lost chasing…

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How to write blog titles that get the results you need

Many factors influence the success of your blog posts, including the value of your content, your writing style, and the strength of your call to action. But no matter how great your post is, you won’t get results if nobody…

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