Interview with Professional Organizer Business Coach Jen Obermeier
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For my latest organizer interview, I’m pleased to feature Jen Obermeier of Pro Organizer Studio.
Jen, can you tell us a bit about your business?
I began offering professional organizing services in the Greenville, SC area in 2014 and have since turned exclusively toward supporting other organizers through Pro Organizer Studio. I completed a year-long business coaching certification through the University of Texas at Dallas in January 2020 and have worked with professional organizers all over the world.
What is your specialty?
My mission is to be the business coach professional organizers working in the luxury home market turn to! To that end, everything that Pro Organizer Studio offers is meant to make selling and serving to luxury clientele both doable and fun.
What other services or products do you offer?
Our podcast, blog, and YouTube channels are a treasure trove of free information on launching and growing a professional organizing business aimed at the upscale client. The Inspired Organizer™ program is our signature business course and community that develops professional organizers at all stages of business into luxury service providers that reach whatever goals they have for their company. Pro Organizer Studio also offers a network of service providers for web design, branding, and digital marketing needs as you launch and grow.
What professional associations or other organizations do you belong to?
How did you come up with your business name?
I noticed that many organizers’ websites back in 2014 were outdated and didn’t match the clean and calm vision they meant to convey about what their services could do for their clients. Pro Organizer Studio was dreamt up as a place where professional organizers could design a brand and business that communicated a modern aesthetic.
At what moment did you consider yourself successful?
While I certainly had business successes as a professional organizer that I knew were out of the ordinary, they are outshined by my hundreds of students that have accomplished more in their own businesses than I ever could on my own: reaching $15k months, working with celebrities, launching their own online courses, building big teams, being on The Real Housewives, and much more. Some of my clients and students are the FIRST organizers in their own country. I truly feel that when my students are winning, I am most successful. I love being behind-the-scenes as a part of their journeys.
What would you do differently if you were starting your business today?
If I were launching today, I would personally go all-in on one niche: home office organizing. And I wouldn’t neglect Instagram.
What’s the most surprising thing you’ve discovered about running an organizing business?
Most, if not all, pro organizers are experiencing some level of shame about how difficult it is to keep their own businesses as organized as their clients’ homes. If this is you: I’ve seen behind the scenes of ALL types of organizing businesses, and you are not alone.
What’s your favorite organizing product? Why?
Trash bags. Getting rid of stuff is the best feeling!