Social Media Mistakes
April 22, 2016
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I hope you’ve been enjoying the discussion highlights from the POC Halton-Peel Chapter PD Day! If you’ve missed any of the previous posts in this mini-series, you can catch up here:
- The Best Social Media Platforms for Building Your Business
- How to Create Successful Social Media Posts
- How to Successfully Build Relationships on Social Media
- Social Media and Time Management
Question #5: What do you recommend avoiding when using social media?
It seemed that everyone had something to say about this! Here are some of the issues that came up during our discussion:
- Discussing religion or politics
- Mixing business and personal
- Being inactive or inconsistent
- Not balancing your time well
- Sharing the exact same content on every platform
- Swearing
- Using bad spelling or grammar
- “Posting and running” i.e. failing to engage
- Overpromotion
What other social media mistakes have you made or witnessed?
Photo © vilman – Fotolia.com
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“Discussing religion or politics” I totally agree on that. Sports and politics are the two topics people always disagree on.
Sometimes sports rivalries can be a fun way to engage with others and build relationships that way – not for me though, as I couldn’t care less about sports! Religion and politics are much more sensitive though.
Sports are indeed meant to be fun, but some people just take it too personal. I’ve seen guys fight like animals over some stupid basketball game…
In that case, maybe sports would be a good topic to avoid too!
Janet, if I see that someone is using bad spelling or grammar… this is the end for me. Unlike and that’s it 🙂
Grammar’s a bit tricky, especially on Twitter where you’re limited to 140 characters, but I agree that there’s a difference between being concise out of necessity and just being careless. Thanks for your comment!
Those are definitely the biggest issues regarding social media content. We always try to explain that over promotion makes people not care because everything they are doing is trying to sale.
I actually feel sorry for people when I see them doing that, because it’s going to hurt them more than help.
Hey Janet,
Interesting topic discussion. I have to admit that there are so many “taboo” topics. It is getting quite frustrating actually. Dont talk about this or that. Sometimes, making a point/taking side could be a good call. Yes you have to be careful about it, but still. A lot of people like when you have a point and you are not just playing around. It depends.
It really depends on the person, the topic, and the situation. Lots of people have strong views about different things and social media gives them a bit audience to share those views. And for some, those views are a big part of who they are so it’s almost part of their personal brand. As an example, talking about your faith might put off people who don’t share your beliefs, but if you might prefer to do business with people who do, that’s possibly what you’re aiming for anyway. Of course, I’m not talking about being discriminatory or hateful – that’s just wrong online or offline, whether it’s a business setting or not.
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