Develop Your Blogging Plan

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Develop your blogging plan

I’ve heard a number of organizers say “I just don’t have time to blog,” but often, half the battle is planning ahead. Deciding in advance what you’re going to blog about will give you an opportunity to think about how you’re going to address a particular topic, and to write at least some of your posts ahead of time.

The key to successful blogging is to continuously create compelling content, and with a new year just around the corner, now is the perfect time to begin working on your editorial calendar, so I’d like to share a few helpful resources.

Blogging Planner & Calendar

A great way to get started is to download your free Blogging Planner & Calendar from Blog Energizer. The 2012 planner has a full page for each week with a grid for you to schedule your posts as well as blog-related emails and promotional activities and other notes. Each weekly page also includes special dates that might inspire a blogging idea, such as Clean Out Your Computer day (February 13), Simplify Your Life Week (first week of August) and Procrastination Awareness Month (April), as well as a blogging tip, like

Improve your titles. Add specific info – like price, time investments, results – instead of generalizations.

Throughout the Blogging Planner & Calendar, you’ll also find full-page articles to help you with a particular aspect of your blog, such as “Growing Your Traffic.”

This has been one of my favorite blogging resources for several years, and I encourage you to download a copy.

365 Blogging Ideas for Professional Organizers & Productivity Consultants

Get one timely topic for every day of the month. Unless you blog every single day, this will be more than enough to keep you going all month long! And even if you do, you’ll likely find some of the topics broad enough to develop into a series of posts, and others will inspire a few ideas of your own.

This product is available exclusively here on Your Organizing Business.

More Inspiration for Your Blogging Plan

If you think about it, your daily life is probably filled with things you can blog about!Click To Tweet

Consider the following questions:

  • What have people asked you in workshops, emails, and consultations?
  • What have people in your target market posted in forums or on social networks?
  • What organizing products do you use or recommend most often?
  • Do you work with complementary service providers? Who are they and what do they do?
  • What organizing books have you read lately? How about other books that might be useful or inspiring to your clients?

The possibilities are endless!

Still feeling overwhelmed? Book a one-on-one strategy session! I’ve helped a number of professional organizers with their blogging strategy, and would love a chance to speak with you to explore ways we can work together for your blogging success.

Photo © Alexandr Mitiuc – Fotolia.com

Gravatar mystery man

A former professional organizer, I'm now a Website Design and Care Specialist. I love helping others succeed by sharing the knowledge and insight I’ve gained through marketing my own business for over 15 years! When I’m away from my desk, I enjoy reading, photography, watching movies, and cooking.

Gravatar mystery man

A former professional organizer, I'm now a Website Design and Care Specialist. I love helping others succeed by sharing the knowledge and insight I’ve gained through marketing my own business for over 15 years! When I’m away from my desk, I enjoy reading, photography, watching movies, and cooking.

4 Comments

  1. Linda Linda on December 7, 2011 at 8:17 am

    Janet – Thank you!!! This is a great post. I blog weekly and have a road map that I follow, without fail. I don’t hear Organizers sharing this type of information very often.

    Linda

    • Avatar Janet Barclay on December 7, 2011 at 1:57 pm

      Thanks, Linda – and welcome to Your Organizing Business! I hope you’ll find other helpful information here, and maybe we’ll see you in an upcoming Professional Organizers Blog Carnival!

  2. Avatar Heather on December 7, 2011 at 1:35 pm

    Janet, thank you for the reminder to print out the blogging calendar.

    • Avatar Janet Barclay on December 7, 2011 at 2:04 pm

      I look forward to seeing your plans for 2012, Heather! 🙂

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